SMS/MMS Surcharges

10DLC Long Code General Fees
SMS Enabled Number
$0.10
Monthly Recurring Cost (MRC)
Brand Registration
Applied for each registered brand.
$4
One Time Per Submission
Campaigns
All Standard Campaigns
$10
Monthly Fee Per Campaign
With Exception of Low Volume Mixed
$1.50
Monthly Fee Per Campaign
Specialty Campaigns
Varies
See below.
Vetting
DCA Fee
$15
One-Time Charge Per Campaign
Optional Vet
Standard & Enhanced
$40 & $95
One-Time Charge
Long Code Campaign Specialty Campaign Fees
Cost
Low Volume UCaaS $1.50 monthly
Charity $3 monthly
Emergency $5 monthly
Sole Proprietor Unsupported
Agents & Franchises $30 monthly
All Other Campaigns $10 monthly
SMS 10DLC Long Code Fees
MMS 10DLC Long Code Fees
Messages Received Messages Sent Messages Received Messages Sent
US Cellular N/A 0.00500 N/A 0.01000
Verizon
(Visible)		 N/A 0.00305 Registered
0.01005 Unregistered		 N/A 0.00520 Registered
0.00520 Unregistered
AT&T
(Cricket, Cingular)		 N/A 0.00300 Registered
0.01000 Unregistered		 N/A 0.00500 Registered
0.0150 Unregistered
T-Mobile
(Sprint, MetroPCS)		 0.00300 Registered

Unregistered
0.00700
0.00800 12/1/23

 0.00300 Registered

Unregistered
0.00700
0.00800 12/1/23

 0.01 Registered

Unregistered
0.01600
0.01700 12/1/23

 0.01000 Registered

Unregistered
0.01600
0.01700 12/1/23
All Other Carriers N/A 0.00350 N/A 0.01000
Additional SMS Toll-Free Fees
Additional MMS Toll-Free Fees
Messages Received Messages Sent Messages Received Messages Sent
US Cellular 0.00250 0.00250 0.00500 0.00500
Verizon
(Visible)		 N/A 0.00300 N/A 0.00500
AT&T
(Cricket, Cingular)		 N/A 0.00300 N/A 0.00300
0.00500 11/1/23
T-Mobile
(Sprint, MetroPCS)		 0.00300 0.00300 0.01000 0.01000
All Other Carriers N/A N/A N/A 0.01000
Additional SMS Short Code Fees
Additional MMS Short Code Fees
Messages Received Messages Sent Messages Received Messages Sent
US Cellular N/A 0.00350 N/A 0.01000
Verizon
(Visible)		 N/A 0.00300 N/A 0.00500
AT&T
(Cricket, Cingular)		 N/A 0.00300 N/A 0.00500
T-Mobile
(Sprint, MetroPCS)		 0.00250 0.00250 0.01000 0.01000
All Other Carriers 0.00250 0.00350 0.00500 0.00500

Starting June 1st, 2024, there will be a series of incremental price increases for unregistered 10DLC traffic toward T-Mobile.

For SMS, the price increases from the current $0.008 USD are scheduled as follows:

  • 6/1/24: $0.009 USD
  • 8/1/24: $0.010 USD
  • 10/1/24: $0.011 USD
  • 12/1/24: $0.012 USD

For MMS, the price increases from the current $0.017 USD are scheduled as follows:

  • 6/1/24: $0.018 USD
  • 8/1/24: $0.019 USD
  • 10/1/24: $0.020 USD
  • 12/1/24: $0.021 USD

Please remember that this price increase is applicable to unregistered 10DLC traffic only. Registered 10DLC traffic bound for T-Mobile will not pay these prices.